Morning Cuppa – 05/16/13 – Charges dropped! How not to market! Ebooks growth!

 

  • The teen who was arrested for committing science in a South Florida classroom has had the felony(!) charges against her dropped. Thank fucking god. Now how about a scholarship from the reactionary police department that treated her like a terrorist? 
  • I read A LOT about writing. The business of writing, writing tips to improve your story, and snke-oil marketing suggestions… dear lord the marketing suggestions. I’ve gotten to a point where I believe that a lot of folks who offer marketing advice either don’t know what they’re talking about, or they’re snake oil salesmen.
    Don’t get me wrong, marketing is really important, how else will people find out about your book? Barring the possibility that you’re the next J.K. Rowling and capable of spreading by word of mouth, you gotta think about and plan how you can get in front of your audience. But there is no way to test the veracity of what people tell you (or try to sell you).
    Thankfully, I can trust that whenever I’m troubled by something, Chuck Wendig wrote about it a few hours before. We have a special birthday (and beard) connection that way. He writes about how not to market to people: with a silk glove, not a hand grenade in the face.
    What valuable marketing advice have you received?
  • Ebooks continue to go gangbusters, accounting for nearly $1 billion in growth in 2012.